What we do

IG empowers informed, decisive, adventurous people to access opportunities in financial markets.

We were established in 1974 as the world’s first spread betting firm, and are now a global leader in online trading and the winner of multiple awards. 

We provide trading and investment services to clients worldwide, and have sales offices in 14 countries across Europe, Africa, Asia-Pacific, the Middle East and the US. Our head office is in the City of London.

Our range of products

Our range of products is designed to provide solutions across the spectrum of our clients’ trading and investment needs.

Our original offering – still core to our business – is leveraged trading: contracts for difference (CFDs) and spread betting (in the UK and Ireland), which generates the majority of our revenue. This is now complemented by a growing suite of non-leveraged share dealing and wealth-management products, suiting a broad range of risk appetites and trading and investment objectives throughout a client’s lifetime.

While our original products are designed for active traders, our newer offering extends our reach both to self-directed investors and those preferring a low-cost managed-portfolio approach. Attracting clients who seek longer-term investments, this broader product range is now fully live in the UK, and we‘ve introduced share trading to Australia.

We believe that IG is well placed to disrupt the long-term investment market and further engage our clients – enabling us, over the longer term, to build a new revenue stream for our business. We’ve been able to develop our offering extremely cost-effectively, by building on our existing technology, teams and infrastructure, and by leveraging the established strength of our brand and marketing capabilities.

IG clients are able to access over 15,000 global financial markets – including shares, forex, indices, commodities and other instruments – via market-leading platforms and apps that provide efficient, secure execution.

Contracts for difference (CFDs)

CFDs are derivatives contracts that enable clients to take advantage of changes in an asset’s price, without owning the asset itself. Clients can take a position in a financial instrument, buying or selling, while only putting down a small percentage of the value of their trade as security – known as trading on margin. This is an extremely efficient way of trading financial markets over the short term. We also offer clients access to a range of risk-mitigation measures, including stops and limits and a limited risk account.

• We are the world’s No.1 CFD provider 1


1. Buy / sell

If the market price is currently 320p, you can choose to 'buy' if you think the price will rise (going long) or 'sell' if you think the price will fall (going short).


2. Your trade

Let's say you believe the market price will fall, so you 'sell' 500 contracts at the market price of 320p.

The minimum commission charge on a trade like this is £10 per side.


3. Profit / loss

If the market price rises and your position is closed at 350p, your gross loss will be 30p x 500 contracts = £150.

If the market price falls and your position is closed at 290p, your gross profit will be 30p x 500 contracts = £150.

Spread betting

Financial spread betting mirrors many aspects of a CFD – enabling clients to take advantage of changes in an asset’s price without owning the asset itself, and to use the same range of risk-mitigation measures. Available only in the UK and Ireland, it’s a tax-free2 alternative to trading, allowing clients to bet on the price movement of an asset. The size of a client’s win or loss depends on the magnitude and direction of the price movement.

• We are the UK’s largest and longest-running spread betting provider 3
• We hold 45% of the UK financial spread betting market 4



1. Buy / sell

If the underlying market value is 1000, you can choose to 'buy' at our offer price of 1001 (going long) or 'sell' at our bid price of 999 (going short).


2. Your deal

Let's say you believe the underlying value will rise, so you 'buy' £10 per point at the offer price of 1001.


3. Profit / loss

If the underlying value rises to 1007 you can close your position for a 6 point gain (1007 - 1001). Your gross profit will be 6 x £10 = £60.

If the underlying value falls to 991 you can close your position for a 10 point loss (1001 - 991). Your gross loss will be 10 x £10 = £100.

Share dealing, ISAs and SIPPs

Our online, execution-only share dealing service is powered by the same market-leading technology as our spread betting and CFD offering. It enables self-directed clients to buy and sell over 9,000 global shares and exchange traded funds (ETFs), with extremely competitive and transparent transaction fees. They can also choose to invest within a tax-efficient ISA or SIPP wrapper.

Launched in the UK in 2014, our share dealing offering has built on our pedigree in the online leveraged trading sector. As well as providing our current spread betting and CFD clients with facilities to place their non-leveraged portfolio with us, we’re now attracting a completely new audience to IG. Our share dealing service is also available to clients in Austria, France, Germany, Ireland and the Netherlands, and in this financial year we introduced it to Australia as Share Trading.

• The market in the UK for online, execution-only share dealing is around ten times the size of the market for leveraged products 5

• Around 80% of clients opening share dealing accounts are new to IG

IG Smart Portfolios

Launched in April 2017 in partnership with BlackRock, IG Smart Portfolios is a discretionary managed investment service. By offering low costs and full transparency on total cost of ownership, we are industry-leading. Clients have a fully online experience – supported by our customer services team if needed – with access to an elegant and intuitive platform, where their investments and all the costs of ownership are clearly visible.

We offer a range of portfolios designed to suit different risk appetites, each constructed from iShares exchange traded funds (ETFs) and including a blend of commodities, equities and fixed-income assets designed to match the degree of caution or aggression desired by the client.

Our asset allocation strategy is devised in partnership with BlackRock, the world’s largest asset manager. We manage and rebalance the client’s portfolio for the entire lifetime of the investment.

Our research indicates a growing appetite among consumers for a product that enables them to build sophisticated baskets of investments online, rather than to choose specific shares. 

North American Derivatives Exchange (Nadex)

Nadex is our US derivatives exchange, enabling US and overseas investors to trade options on global financial markets in retail-sized contracts.

Our main product is the binary option, which provides a flexible way for clients to trade with limited risk. However, our spread product, which is also limited risk, is growing in popularity.

Nadex is benefitting from renewed consumer interest in retail trading, and increased client volumes have been driven by ongoing improvements to our products and platform, supported by enhanced liquidity from a new market-maker partnership.

• Nadex is the first and largest US-based retail-oriented exchange
• The business has seen a two-year compound growth rate of 63%

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Who we work with

We have over 195,000 active clients worldwide, with a proportion recruited through carefully chosen third-party institutional providers.

Our vision

Our aim is to become the default choice for active traders globally, by offering leading-edge technology, a diverse product range and outstanding service.

Our awards

We’ve been recognised with multiple industry awards, acknowledging the quality of our technology and services for clients as well as the working environment we provide for our staff.

Based on revenue excluding FX (published financial statements, February 2018).​
2Tax laws are subject to change and depend on individual circumstances. 
Based on number of active UK financial spread betting accounts (Investment Trends UK Leveraged Trading Report, released October 2016)
4By number of active primary accounts. All market share data presented in this report is provided by Investment Trends Pty Limited.
5iShares® and BlackRock® are registered trademarks of BlackRock, Inc. and its affiliates (“BlackRock”) and are used under license.  Further, BlackRock, Inc. and its affiliates including, but not limited to, BlackRock Investment Management (UK) Limited, are not affiliated with IG Markets Limited and its affiliates. Accordingly, BlackRock makes no representations or warranties regarding the advisability of investing in any product or service offered by IG Markets Limited or any of its affiliates. BlackRock has no obligation or liability in connection with the operation, marketing, trading or sale of any product or service offered by IG Markets Limited or any of its affiliates.